2016 Road Pitch-Off Presentations

MacroFuel’s Gus Rietsema and Jan Marinelli, Executive Director of LCIEDC celebrate MacroFuel’s win at the Fresh Tracks Capital Road Pitch - Pitch Off. Photo: Bob LoCicero.

The first annual Vermont Road Pitch “Pitch-Off” was held at Champlain College on Tuesday, October 18.  Augustine (Gus) Rietsema from MacroFuel Food won the statewide Pitch-Off, edging out 10 other talented entrepreneurs.

MacroFuel initially won the Grand Isle County Road Pitch regional competition this past August that was hosted by LCIEDC.  MacroFuel was founded by a group of recent Cornell University graduates – including CEO and Plattsburgh, NY native Rietsema. The company offers a performance meal replacement made of real food ingredients, with a balanced nutritional profile, in a tasty 330 calorie meal.

For winning the Pitch-Off, MacroFuel received a $4,000 check and a guaranteed year of free business and investment coaching from the entire Road Pitch Judges Group.

See all of the 2016 finalists pitch their business concepts below.

Liz Lovely

A Vermont startup that produces delicious, gluten free cookies.

The Chimney Scrubber

The Chimney Scrubber LLC is an ingenious chimney cleaning system for wood burning fireplaces and stoves.

Tomorrow’s Harvest

Tomorrow’s Harvest is an organic cricket farm located in Williston, VT.


The premier company for independent television show production.

Blown Fuse Arcades

A Vermont game company making custom, classic arcade games.

Tara Lynn Bridal

Tara Lynn Bridal is an eco-friendly clothing design and manufacturing firm.


Clustas has brought to market a unique and proprietary portable weight training system.

Motown Mushrooms

MoTown Mushrooms supplies equipment and seed to allow users to grow mushrooms at home.


Macrofuel Foods produces a tasty, drinkable and nutritionally complete meal replacement beverage.


Windrush.io is a software system that makes data visualization easy and fun.

Home Outside

Home Outside is a simple software application that helps homeowners professionally design landscaping and outdoor spaces.